✦ LOCAL SEARCH VISIBILITY SERVICE
Get found on
Google, Yelp, and Bing
before your competitors.
We setup and manage Google, Yelp, Bing, and Apple Maps local profiles. We ensure your business is verified, optimized, and managed every month. Get more local reviews, rank consistently, outrank the competition, and get fully set up in hours.
WHY LOCAL PROFILES MATTER
Most clients search before
they ever visit your website.
Before someone steps in your location, they check Google Maps, Yelp, and Bing. If you don't show up in search, or have bad and missing reviews, you are losing clients to competitors who simply showed up better.
70% of local searches lead to a visit within 24 hours
When someone searches for a service near them, they are ready to buy. Local SEO captures your audience when their purchase intent is the highest.
Reviews are the first thing a new client reads
Your star rating precedes you. Over 90% of consumers read reviews before choosing a business. We get your customers to talk about you.
Inconsistent listings kill your local SEO
If your business name, address, or phone number varies across platforms, Google punishes your profile. Consistency across all placements is crucial.
Google ranks optimized profiles higher in the Map Pack
An incomplete GMB profile gets ignored. Local rankings reward fully optimized profiles that constantly have fresh content and consistent review replies.
Yelp and Bing drive real traffic for service businesses
You don't want to rely on Google for everything. We manage your presence across multiple directories to capture all potential clients.
Your profile is your first impression
Before they click over to your website or call your front desk, they have already judged your brand based on your local profiles. We ensure it's a good one.
97%
Local Search Usage
of people learn more about a local company online than anywhere else.
3x
New Quality
average ROI increase in 6 months by optimizing local search profiles.
#1
Our Tracking Tool
gives you real-time visibility into local map pack rankings for any area.
48+
Reviews Generated
on average in the first 6 months using our automated system.
PLATFORM-BY-PLATFORM BREAKDOWN
Every platform. Fully owned.
Fox B.M.A. doesn't just set up your profiles and hand them over. We own, manage, and optimize every platform as part of your ongoing local search marketing retainer.
Google Business Profile
THE HEAVYWEIGHT. DRIVES 70%+ OF LOCAL TRAFFIC.
Google Business Profile is the absolute most important local marketing asset for any local business. When someone searches for your services in your local area, GBP results appear first, above the organic results. If you optimize, manage, and continuously feed your business profile, it's a machine that prints money. If you ignore it, you drop off the map.
SETUP INCLUDES
- Account creation or claim/verification
- Business category optimization (primary & secondary)
- Custom-written, SEO-optimized business description
- Services and products created with keyword-rich text
- Service area and address carefully configured
- Photos/videos uploaded according to Google's rules
- Store/holiday hours and special hours configured
- Q&A section seeded with your most common questions
- Tracking links added to your website URL
- Cover and logo photos configured
ONGOING MONTHLY MANAGEMENT
- Weekly GBP posts (Google Posts) published
- New photos added monthly to show activity
- Review responses (monthly review management)
- Review generation system set up and monitored
- Q&A management and new Q&A published
- Business profile changes monitored for rogue edits
- Monthly insights report (views, clicks, calls, direction requests)
- Spam and duplicate listing detection and removal
- Competitor analysis to keep you ahead of the pack
Yelp for Business
HIGH-INTENT BUYERS. ESSENTIAL FOR SERVICES.
Yelp is notorious for strict rules. For home services, local retail, and professional services, Yelp is often the second place users check after Google. Almost certainly, your company profile is there whether you claim it or not, and bad reviews can cost you tens of thousands of dollars if left ignored.
SETUP INCLUDES
- Business page creation, claim, or verification
- Category and service selection optimized for your market
- Business description written for Yelp audience and SEO
- Photos/videos uploaded to create a strong visual presence
- Service area and business address verified
- Business hours and contact info configured
- About the business/owner bio optimized
- Yelp dashboard properly configured and connected
ONGOING MONTHLY MANAGEMENT
- Respond to all reviews within 24-48 hours
- Monitor Yelp profile for rogue competitor reviews
- Review generation system to drive non-filtered reviews
- Profile updates as your business services change
- Monitor search visibility and ranking on Yelp
- Yelp Ads evaluation and management (if applicable)
- Monthly reporting on profile views and lead activity
Bing Places for Business
POWERED BY AI. DEFAULT ON MILLIONS OF PCS.
Bing is the second largest search engine in the US. More importantly, Bing Places powers Amazon Alexa voice searches and is the default search engine for Apple Siri. For home services and B2B, Bing represents an affluent, older demographic with high buying power.
SETUP INCLUDES
- Bing Places account creation and verification
- Business information synced from GBP (where applicable)
- Category and services selection for Bing searchers
- Business description optimized for Bing's algorithm
- Photos/videos added to enhance profile
- Store hours, location, and contact info verified
- Connect to your Facebook page for review imports
- Bing Webmaster Tools set up (if applicable)
ONGOING MONTHLY MANAGEMENT
- Profile data synced monthly to detect changes
- Respond to reviews left directly on Bing/Facebook
- Monitor profile for rogue edits or missing information
- Monthly monitoring for Bing Places search rankings
- Voice search optimization for Alexa and Siri integration
- Monthly reporting on Bing visibility metrics
Why Bing matters more than most businesses think
With the rise of ChatGPT (which powers Bing), Bing is now directly answering local queries via AI. Ensuring your business is claimed and accurate on Bing is essential for AI-driven voice assistants and smart devices. This is where your older, affluent demographic is searching.
Apple Business Connect
THE DEFAULT MAPS APP FOR 1.5 BILLION DEVICES.
Apple Maps is used by over 1 billion Apple devices, powers Siri directions, Spotlight searches, and Safari local results. Apple Business Connect is free, frequently overlooked, and directly affects how mobile buyers interact with you when they are on the go.
SETUP INCLUDES
- Apple Business Connect account creation/claim
- Business information populated across all Apple Apps
- Category, hours, and service area configured
- Photos and logos uploaded to Apple's specifications
- Showcases (Apple's version of Posts) created and scheduled
- Action links configured (call, website, directions)
- Apple Maps properly pinning your exact location
ONGOING MONTHLY MANAGEMENT
- Monthly Showcases created and published
- Profile monitored for user-suggested changes
- Photo gallery managed on a regular schedule
- Apple Maps rankings and visibility tracked
- Monthly reporting on Apple Maps interactions and views
CITATION MANAGEMENT
Your business listed everywhere it needs to be.
Google, Yelp, Bing and Apple are the big four. But your local SEO ranking also depends on consistent NAP data across dozens of secondary directories, data aggregators, and industry-specific platforms. Fox B.M.A. manages your full citation network so that every detail is accurate.
PLATFORMS WE MANAGE
Google
Yelp
Bing
Apple Maps
Facebook
Foursquare
BBB
Yellowpages
MapQuest
Yahoo Local
Waze
Data Axle
Plus industry-specific platforms relevant to your business category.
REVIEW STRATEGY AND MANAGEMENT
Reviews are your most powerful sales tool.
88% of consumers trust online reviews as much as personal recommendations. Your star rating directly determines whether a customer chooses to click on or call your business. Fox B.M.A. builds a full review strategy into every local SEO and management engagement.
Review Generation System
Automated SMS and email campaigns to drive new reviews.
Multi-Platform Review Local
Custom routing to prioritize platforms that need the most attention.
Review Response Management
Custom replies to every review, positive or negative, within 24 hours (fully managed).
Negative Review Strategy
Professional handling of bad reviews to protect your reputation and resolve customer issues.
GBL Review Automation
Direct integration with Google Business Profile to display reviews directly on your site.
Monthly Review Reporting
Detailed metrics showing review growth and platform performance over time.
PLATFORM COMPARISON
What Fox B.M.A. sets up
across every platform
| Feature | Google Business Profile | Yelp | Bing Places | Apple Maps |
|---|---|---|---|---|
| Profile Setup and Verification | ✓ | ✓ | ✓ | ✓ |
| SEO-Optimized Description | ✓ | ✓ | ✓ | ✓ |
| Photo Gallery Management | ✓ | ✓ | ✓ | ✓ |
| Review Response Management | ✓ | ✓ | ✓ | – |
| Monthly Posts / Q&A / Offers | ✓ | ✓ | ✓ | – |
| Keyword and Category Optimization | ✓ | ✓ | ✓ | ✓ |
| Monthly Performance Reporting | ✓ | – | – | – |
| Citation Management | ✓ | – | – | – |
| CRM Integration via Webhook | ✓ | – | – | – |
HOW WE GET STARTED
From missing or broken
to fully optimized
Most businesses have at least one profile that is unclaimed, inaccurate, or completely missing. We audit your entire local presence first, then build and optimize everything from the ground up.
Local Presence Audit
We search every directory and platform to find your existing profiles and any rogue/duplicate listings. We identify exactly where you are losing customers to competitors who have highly optimized profiles.
Setup and Verification Sprint
We claim ownership of all unclaimed profiles, fix every inaccuracy, and set up brand new profiles across Google, Yelp, Bing, and Apple. All verification headaches are handled by our team.
Review System Launch
Your customized review platform is integrated with your existing CRM/POS and goes live. Automated SMS and email campaigns begin requesting reviews for all past and new clients.
Monthly Active Management
Google Posts go live, new photos are uploaded, and all public reviews are responded to continuously. Rankings are tracked globally to rapidly spot any downward movement.
Monthly Reporting and Growth
Every month, you receive a detailed performance report with concrete data on map views, direction requests, phone calls, and review generation across all your core platform listings.
SERVICE OPTIONS
Setup once. Managed every month.
Every account is custom-tailored to your business. These packages give you a starting point for the conversation.
Profile Setup
One-time comprehensive profile setup and optimization
Custom
One-time fee
Best for businesses that just need their listings and apps completely claimed, accurately created, and cleanly handed over to them.
- Google Business Profile setup and verification
- Apple, Bing, and Yelp setup & claim
- Unification of core business info
- SEO-optimized descriptions for all 4 profiles
- Photo uploads and service / product lists
- Category setup and service areas configured
- Local rank tracker setup to measure current ranks
Setup and Monthly Management
Monthly management, weekly updates, and spam monitoring
Custom/mo
Best for businesses wanting a truly hands-off local profile management solution that covers Google, Apple, Yelp, and Bing every week.
- Everything in Profile Setup
- Weekly Google Posts and monthly Apple Showcases
- Review response management across all 4 platforms
- New photos uploaded every week to profiles
- Monthly unification of core business information
- Spam removal and competitor tracking
- Profile tweaking as new opportunities arrive
- Dedicated local SEO strategist for ongoing guidance
Local SEO Retainer
Full local SEO campaign across local profiles and citations
Custom/mo
Best for multi-location brands or highly competitive niches needing aggressive local profile and directory optimization.
- All features in Setup and Ongoing Management
- Integrated with full website SEO and content strategy
- 50+ citations managed through Yext/similar platform
- Detailed review management and solicitation strategy
- Custom Google Post graphics and Apple Showcases
- Coordinated local and organic link building
- Embedded review widget on your website and monthly reporting
- Direct access to local SEO rep for your local profiles
FREQUENTLY ASKED QUESTIONS
Questions about
local profile management
My Google Business Profile is already active, can you still help?
Yes, and this is actually the most common situation we encounter. Most businesses have a GBP that was auto-generated or claimed years ago. We audit what you have, correct any errors, and transition it to active management from there.
Do you handle negative reviews on Yelp and Google?
We help you monitor and respond to all reviews, including negative ones, professionally and promptly to protect your reputation.
How does the review generation system work?
Our system automates review requests via email and SMS after a customer interaction, directing them to the platforms that matter most.
Why do I need Bing and Apple Maps if most people use Google?
While Google is dominant, Bing and Apple Maps power millions of searches across default browsers and iOS devices. Complete visibility requires being everywhere your customers might look.
How long does it take to see results from local profile optimization?
While some profile updates appear immediately, noticeable improvements in search rankings and traffic typically take 30 to 90 days.
Is this service only available to existing Fox B.M.A. fractional marketing clients?
No, our local profile management services are available to any business looking to improve their local search presence.
"Since Fox B.M.A. took over our Google Business Profile, we went from showing up on page two... Within 30 days we were ranking in the top three local results for our primary seed. The review system alone has brought in clients who found us directly through our GBP listing."
★★★★★
Kevin T.
Service Business Owner
Your local profiles should
be working as hard as you
are.
Book a free profile audit and we'll analyze where you rank on Google, Yelp,
Bing, and Apple Maps, exactly what is missing or broken,
and develop a plan to own your local search presence.
✓ No commitment required. ✓ Custom action plan included.
Audit presented on a Zoom call, not just a PDF.
Fox B.M.A. is a local marketing and business consulting firm dedicated to helping local service businesses dominate their local market.
GET IN TOUCH
[email protected]
800.555.0199
Serving Nationwide
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