FRACTIONAL MARKETING MANAGER / CHICAGO & NATIONWIDE

Your business
deserves a real
marketing department.

Fox B.M.A. embeds into your business as your fractional marketing department leading strategy, managing systems, and coordinating execution to help your business grow consistently. No juggling vendors. No disconnected marketing. Just one strategic partner driving growth across your business.

Starting at $2,500/month. No long-term contracts. Pause anytime.

BUILT FOR: Business Coaches Leadership Coaches Service Businesses B2B Service Providers Health & Wellness Real Estate Law & Finance
Before and After marketing dashboard comparison

— WHY MOST SERVICE BUSINESSES STAY STUCK

Vendors execute tasks. A marketing department drives growth.

If you're a coach, consultant, or service business owner, you've probably tried an agency, hired a freelancer, or DIY'd your marketing, and still feel like nothing is working. The problem isn't effort. It's that you've never had a dedicated marketing department that owns your growth from the inside. That's exactly what Fox B.M.A. becomes for you.

  • One fractional marketing manager who owns strategy and execution
  • CMO-level marketing strategy at a fraction of the in-house cost
  • GoHighLevel built, managed, and optimized as part of your retainer
  • Your full marketing calendar planned, managed, and executed monthly
  • Embedded inside your business like a true in-house department

— FRACTIONAL MARKETING VS. TRADITIONAL AGENCIES

Why coaches and consultants
are choosing

Fox Business Marketing AI

TYPICAL AGENCY

  • Delivers reports. Won't get into the weeds, now.
  • Accountable to hours billed, not revenue driven
  • Surprised by what happens after campaign executed
  • Hourly billing creeps. Scopes are constrained
  • You become the project manager for your own agency
  • Consults, advice, hands off, never touches again
  • New account manager every 90 days
  • Strategy outpaces execution due to fewer people

FOX B.M.A.

  • Executes on your core revenue generating priorities
  • Accountable to your growth, not your hours
  • Consults, plans, then steps in to execute right now
  • One flat retainer, absolutely everything is in scope
  • We own the project. You focus on your business
  • Builds, manages, and optimizes as part of your team
  • One dedicated Fractional Marketing Manager, always there
  • Strategy and execution synced, with the right people

YOUR CUSTOMER JOURNEY

They find you. They're interested.
Then they disappear.

You're exceptional at what you do. But between the first touchpoint and
the signed contract, people fall through the cracks. Not because your offer
is wrong. Because the path to yes was never built.

01

You're doing every job at once

Expert. Strategist. Content creator. Follow-up team. You can't deliver your best work and run your own marketing at the same time.

02

You have the tools. Nothing talks to each other.

CRM, landing pages, email platform. All purchased. None connected. Leads fall through the gaps every single week.

03

You're burning out on work that isn't yours

Your clients hired you because you're the expert. Every hour spent on funnels is an hour you're not doing the work that actually grows your business.

Your clients need you doing your job.
Not you playing marketing director at midnight.

Stop starting over every quarter. We build the system that moves
people from curious to client to referral. You show up and deliver.

WHAT WE BUILD INSIDE YOUR BUSINESS

Your marketing infrastructure,
owned and operated.

Everything runs on GoHighLevel. We build it, run it, and optimize it as your embedded marketing department.

BUILT ON GHL

Email Marketing Workflows

Automated sequences that nurture leads, convert prospects, and re-engage your list. We write, build, and manage all of it.

  • Welcome and onboarding sequences
  • Lead nurture automation
  • Broadcast campaigns and newsletters
  • Re-engagement flows

BUILT ON GHL

Landing Pages

Pages built to convert. Strategy, copy, design, and build are all included. No handoffs, no gaps.

  • Lead magnet and opt-in pages
  • Service and offer pages
  • Sales and VSL pages
  • A/B testing and optimization

BUILT ON GHL

CRM Setup and Management

A CRM your team actually uses. We build the pipeline, manage the contacts, and keep your follow-up running every week.

  • Pipeline and stage buildout
  • Contact tagging and segmentation
  • Appointment booking integration
  • Ongoing pipeline management

FRACTIONAL MARKETING MANAGER SERVICES

We don't hand it off.
We own it with you.

Crystal and the Fox B.M.A. team embed into your business on retainer
as your marketing department. Strategy, execution, and
accountability every month.

STRATEGY

Fractional CMO Direction

Monthly strategy sessions, campaign planning, and a marketing roadmap tied directly to your revenue goals. No guessing, no wasted spend.

EXECUTION

Done-With-You Marketing

We manage your channels, run your campaigns, and maintain your GHL systems week to week. You focus on delivery. We handle the rest.

GROWTH

Retainer Partnership

One embedded partner. One monthly retainer. Full marketing ownership and real accountability to results over time.

- HOW WE GET STARTED -

From scattered marketing to organized growth

Most clients go from discovery call to a fully embedded marketing partnership in under two weeks. No bloated onboarding, confusing handoffs, or months of waiting to start seeing momentum.

1

Discovery Call

30-minute call to understand your business, marketing gaps, and goals. Free, no pressure.

2

Marketing Audit

Full assessment of your current state. What's working, what's broken, what's missing.

3

Custom Proposal

Tailored retainer scope based on your business stage and growth goals.

4

Marketing Department Activated

Fox B.M.A. is your marketing department, embedded, executing, and optimizing every month.

— RESULTS & RECOGNITION

What happens when your business

finally has an embedded

marketing department.

100%

Your strategy, communications, and every marketing channel owned

1:1

You always work directly with Crystal, not a coordinator

3x

Average increase in qualified inbound leads within 90 days

$0

No disconnected vendors, bloated layers, or confusing handoffs.

"Fox B.M.A. didn't just take tasks off my plate. They built an entire marketing operation for my business. For the first time, I feel like I actually have a marketing department."

Jennifer M.
Jennifer M.
Business Coach · Chicago, IL

"Crystal knows GoHighLevel inside and out. But more importantly, she knows how to build a strategy around it. My GHL actually works now and drives real leads every month."

Steven K.
Steven K.
Business Consultant · Remote

"I was paying an agency to send me monthly reports. Fox B.M.A. actually runs my marketing. The difference in results and how I get leads has been night and day."

Annmarie E.
Annmarie E.
Coaching Business Owner

- MEET YOUR FRACTIONAL CMO

Hi, I'm Crystal.

I'm the Fractional CMO

you wish you'd hired

3 years ago.

I started Fox Business Marketing A.I. after seeing too many businesses overwhelmed by disconnected marketing, inconsistent execution, and agencies that never truly integrated into the business.

Most businesses don’t need more random marketing activity. They need strategy, systems, visibility, and execution working together under one direction.

That’s what FoxBusiness Marketing A.I. was built to provide.

I embed into your business as a fractional marketing partner helping organize, manage, and optimize the marketing side of your business so growth becomes more consistent and sustainable.

10+

Years in business, operations, and marketing experience

ROI

Strategy aligned to business growth

1:1

Direct strategic partnership and communication

—   WHO FOX B.M.A. IS BUILT FOR   —

You have a great offer.

We build the marketing machine
behind it.

[ Coaches & Consultants ]

Coaches and Consultants

Leadership is a lonely, thankless, and resource-heavy job. If you spend all day on your reputation and operations, let B.M.A. build the marketing system that serves your clients, fills your pipeline, and pays for its own monthly fee.

MEET COMMON CLIENTS →

[ Service Businesses ]

Service Businesses

Institutional services like legal, tax, and IT/HR providers: We build your tech, SEO, local, and design a referral engine, and lead generation systems so your ideal clients find you. Not competitors.

GUIDANCE TO GROWING →

[ Growth-Stage Operators ]

Growth-Stage Operators

You're profitable, proven, and ready to scale. You have sales systems set up, but you need a lead and marketing partner on your side. Oversee, remove marketing hurdles, and drive daily leads — we do exactly that.

START TO SCALE →

— INVESTMENT & COMMITMENT

Transparent pricing.
Real partnerships.

No surprise invoices.

Fox B.M.A. is built for service businesses ready to invest in a real marketing department. One flat monthly retainer covers everything in your scope.

All retainers start with a 90-day commitment, then transition to month-to-month with 30-day notice.

Growth Systems

Full fractional marketing manager

$2,500/mo

Command Growth

High-touch CMO for scaling businesses

$3,500/mo

GoHighLevel Setup

One-time projects starting at

$750.

——   FREQUENTLY ASKED QUESTIONS

Your questions about
Fox B.M.A.,
answered.

What is a Fractional CMO?

A Fractional CMO is a strategic marketing partner who helps lead and organize your marketing without the cost or commitment of hiring a full-time executive team. Instead of managing multiple vendors, freelancers, or disconnected marketing efforts, Fox B.M.A. helps bring strategy, systems, visibility, and execution together under one organized direction.

At Fox B.M.A., we work closely with service businesses, coaches, and growth-stage brands to support marketing strategy, operational systems, lead generation, visibility, and ongoing optimization all through a flexible partnership model designed for modern businesses.

How is Fox B.M.A. different from a traditional marketing agency?

Traditional agencies often focus on isolated services and layered communication. Fox B.M.A. works as a strategic marketing partner helping organize your marketing, SEO, systems, visibility, and execution under one clear direction with a more hands-on, high-touch approach.

Do I need GoHighLevel to work with Fox B.M.A.?

No. Strategy consulting and marketing support can be provided using your existing tools and systems. However, most system buildouts, automations, funnels, and CRM setups are built within GoHighLevel to help streamline operations, marketing, and lead management.

How fast can Fox B.M.A. get up and running in my business?

We typically complete our onboarding and initial strategy phase within the first 14 days, allowing us to start executing campaigns shortly after.

Is Fox B.M.A. right for my business?

If you're a coach, consultant, or service-based business looking to scale but lacking the internal marketing leadership to do so, we might be a perfect fit.

What's the commitment and cancellation policy?

We operate on straightforward, transparent agreements. Details regarding commitments and cancellations are discussed during the proposal phase to ensure mutual alignment.

— WORK WITH A FRACTIONAL MARKETING MANAGER

Stop managing vendors.
Get a marketing
department.

Book a free 30-minute discovery call with Crystal. We'll talk about your business, your marketing gaps, and whether Fox B.M.A. is the right fractional marketing partner for you.

No pitch. No pressure. Just clarity.

✓ Free 30-minute call ✓ No commitment required ✓ Response within 1 business day

Fox B.M.A — fractional marketing & agency alternative.

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